Hyperwrite, Cohere's LLM University and Anthropic Guides, Udemy Prompt Engineering Course

Tools to play with and resources, free and paid to study.

Hyperwrite

HyperWrite is an AI writing assistant that aims to help you write better. Powered by Cohere’s LLM models Hyperwrite’s goal is to help you to:

Save time: By automating many of the tasks involved in copywriting, including brainstorming, keyword research, and writing headlines. This frees you up to focus on the more creative aspects of your work.

Improve your writing skills: By helping you to improve your writing skills by giving feedback on your work. It can also suggest new words and phrases that can improve the clarity and persuasiveness of your writing.

Find your brand voice: By analysing your existing content and suggesting new ways to write in line with it. This can help you create content that is consistent with your personality and values.

Help you rank higher on search engines. By optimising your content for search engines, so more people can find your work.

Provide perspective. See your content from a different perspective, so you can make sure it's clear, concise, and persuasive.

Try it for yourself here. Again don’t freak out about these new tools. Learn how to use them to make yourself a better, more efficient writer!

Cohere’s LLM University and Anthropic’s Guides

All the major AI companies making moves in the LLM field offer great, and free resources to learn more about their models and how to get the best from them. Cohere have an LLM University with modules covering their models in quite some depth. Anthropic’s site also has a Guide section covering how to use Claude, their LLM.

In the public sphere, everything seems to be about Chat GPT, but I think it’ll be in the enterprise space that lots of exciting developments happen. This is where companies like Cohere and Anthropic are hoping to insert themselves. Both companies have raised significant funding recently. While Google and Microsoft have huge corporate presences, it’ll be interesting to see whether their moats hold up against attacks from plucky startups like these.

Nevertheless as a copywriter or marketeer, you should be hoovering up any free information and resources that you can to keep on top of this sector. Anthropic’s Claude is available for paid Slack subscribers, so if that’s you, install it and give it a try.

Udemy - The Complete Prompt Engineering for AI Bootcamp (2023)

Here’s another resource, this time paid (£15.99 at the time), that I’ve been going through. For someone who is not day-to-day heavily involved in the tech side of AI, this course has already given me some useful info on the role of ‘Prompt Engineering’, which has been a huge buzzword this year. I’m a third of the way through the course but would already recommend it for those hoping to brush up their skills.

As I’ve heard lots of commentators say recently, the programming language of the future may be English. That might be stretching the truth a bit (coders don’t despair), but it is an interesting development. If it’s at least partly true, how can you learn how to write in English in systematic, logical ways to get the best from AI?

In my mind, if writing well in English is going to be an important tech skill, then the world of technology might just be opening up in a fascinating way for humanities graduates. Of course, this will be a new way of writing and one that needs dedication and study, but it’s not coding. That’s something that not many people might have anticipated a few years ago.

Other news:

Can you copyright what you make with Generative AI?
Google’s virtual shopping and skin scanning tools